Logo, branding and app design for a new Android colouring app called Chroma. Chroma’s branding features bright colours on dark backgrounds with a flat interface style.
Creativity with colour
The strapline “Creativity with colour” promotes the idea of using colour as a creative tool. It moves away from the concept of ‘colouring in’, which is often viewed as a childish or unskilled activity for adults.
I created a set of twenty drawings for the app within the themes of mandalas, animals, flowers and patterns.