Branded clothing is an excellent way to improve your company’s brand recognition. It can be used to create unity within the workplace as well as promotional gifting to either thank existing clients for their business or find new customers. Here’s how you can use branded clothing to your advantage.
Corporate Clothing for Employees
Corporate clothing is a great way to differentiate employees. By embroidering your company logo on shirts, you can create brand awareness. This is an excellent approach for staff who deals with clients, whether it is in your office or a public setting.
In some instances, corporate clothing is used in place of a work uniform. It will give your staff a more professional, corporate look without the sternness of an official uniform. Corporate clothing will also create the feeling of comradery which means you’ll have happier, more loyal employees.
Branded Clothing for Promotional Gifts
Branded clothing can also be used as promotional gifts. Typically, this will be a t-shirt containing the company logo. Promotional branded clothing is mainly used to increase the visibility of your brand since it will be distributed to staff, casual workers, and customers.
Branded clothing and gift suppliers can offer a wide range of personalized options depending on the purpose of your gift. It will be crazy to spend money on high-quality branded t-shirts for casual workers who’ll only use them for the day. But for any other purpose, it is advisable to select a quality product.
Oftentimes, t-shirts are passed on to other people and can end up in the unlikeliest of places. Since brand visibility is the whole point of branded clothing, it is a good thing. As long as somebody is wearing your t-shirt, your brand will be out there.
How To Choose A Reliable Corporate Clothing and Gift Company
There are plenty of corporate gift companies in South Africa to choose from. Many of which are great when it comes to product variety and others that aren’t so great. Here are some things to look out for before hiring a corporate gift company which we’ll discuss below.
Years Experience
When you are in the process of hiring a branded gift company, the first thing you should consider is how experienced they are. While you might get what you need from a start-up supplier, a company that’s been around the block a few times will have a better idea of which promo gifts work and which ones don’t.
Product Variety
A big selection of products is crucial, especially if you plan to make your gifting more personalized. A reputable gifts company will have many gifts to choose from. They will also be able to advise you on the best gift option for your specific client.
Product Quality
While product variety is vital, what’s even more important is that the products are high quality. Nothing says “I don’t value your business” like cheap corporate gifts. Make sure the company you hire offers quality products that will last.